Streaming Video Production - American Express Art & Christmas

CLIENT: American Express
Type: Live Streaming Video

This streaming video production brought to life an exclusive digital event for the Christmas Week Digital Experience dedicated to Centurion guests: “Art & Christmas”, an extraordinary journey into the world of art by American Express.
During the live streaming, we were hosted inside the Uffizi Gallery, guided by Eike Schmidt, the museum’s director, and art historian Sara Taglialagamba, who presented one of Leonardo da Vinci’s most fascinating masterpieces, The Adoration of the Magi. Thanks to a meticulously crafted streaming video creation, viewers were able to immerse themselves in the artistic universe of the Renaissance, discovering the secrets and history behind a timeless masterpiece.

Through high-quality footage and engaging storytelling, the event offered an exclusive cultural experience enriched by unpublished details and historical insights. The live stream allowed guests to interact with the experts, asking real-time questions and delving into unique aspects of Leonardo’s painting technique.

This streaming video creation transformed a museum visit into a high-level digital experience, reinforcing American Express’s commitment to promoting culture and innovation. An event that made artistic heritage accessible in an immersive and exciting way, combining history and technology.