TV Commercial Realization - Orion Wines, Wanted Cab

CLIENT: Orion Wines
Type: TV Commercial

The production of the television commercial for Orion Wines’ “Wanted Cab” represents the second episode in a four-part series, set in the legendary Western sets of Tabernas, Almería, Spain, famously used in Sergio Leone’s masterpieces. This project blends the epic atmosphere of the Wild West with the excellence of Orion wine, offering viewers a captivating and memorable visual experience.

The realization of the spot required meticulous planning and flawless logistics. Lead actors, selected in Italy, were brought to the set, while local extras added authenticity and character to the setting. Every detail, from costumes to scenery, was carefully curated to recreate a world that celebrates adventure and the bold taste of Wanted Cab.

The television commercial stands out for the quality of its footage, captured with advanced cinematic techniques, and its compelling narrative that merges spectacular imagery with storytelling. The result is a TV spot that highlights the strength and elegance of “Wanted Cab Wine,” making it the undisputed protagonist of a Western-inspired story.